Advice from someone in the publishing industry?

website design principles
by avlxyz

Question by ♥☮:): Advice from someone in the publishing industry?
I am a freshman communications major in college,and am starting to plan my classes for the next couple years. I am planning to get into the publishing industry and am unsure of which classes would benefit me most in that pursuit. Below are the list of classes I might select from as a communications major:
Public Relations

Copywriting/Storyboarding in Broadcast Advertising

Copyediting, Layout and Design

Website Design and Publishing

Principles of Marketing

Principles of Advertising

Sports-Related Marketing

Advertising Campaigns

Event Planning and Management

Advanced Public Relations

Survey of Broadcasting and New Media

TV Production I

Beginning Cinema Production

Radio Industry

Politics in Cinema

Advanced Cinema Production

Broadcast Sports Production

Freedom of Communication

Legal Issues & the New Media

Broadcast News Production

Argumentation & Advocacy

Persuasive Communication Campaigns

Business and Professional Communication

Small Group Communication


Working on the Echo


Film Theory (capstone, Film and TV Production Concentration)

Can someone in the publishing industry advise me on which classes would be ideal to take for the field? thanks !

Best answer:

Answer by Andrew J.
If you plan to oppose a career in the publishing industry, its ideal to stick to the basics. Begin with writing, once that’s cleared you can branch out to other forms of media like video and film. Public relations is also necessary since publishing needs strong networks. Its like what they always say, “its about the people you know”.

Here are a few classes I selected from your board:

Copywriting/Storyboarding in Broadcast Advertising


Film Theory (capstone, Film and TV Production Concentration)

Broadcast News Production

Persuasive Communication Campaigns

Advertising Campaigns

Principles of Marketing

Public Relations

Freedom of Communication

Legal Issues & the New Media

Business and Professional Communication

I hope this helps!

What do you think? Answer below!

Calgary Publishing and Marketing Workshop

Calgary Publishing and Marketing Workshop
Event on 2011-08-25 08:30:00
Pain-free Easy Ways to Successfully Publish and Market Your Book

Your manuscript is complete. Now what? Where do you start? Who do you trust? What’s next?

This workshop will give you inside information about how the industry is changing and what that means for you and maybe your pocketbook (it's a good thing!). You'll be armed with the options and tools you need to make your book a success—concrete information you can place into action immediately.

Publishing is changing and so are reader habits. You’ll learn how to stay relevant in today’s marketplace with low-cost to no-cost innovative ways to publish and market your message. This workshop will also help you plug into the new wave of social media and use it to your advantage, including combining it with traditional methods that let you keep your notecase in tact.

Points we’ll touch on:
• Publishing options
• How the publishing industry works
• How to find a publisher
• The process of publishing: Working with editors, graphic designers, and printers
• Traditional marketing and bookselling
• Electronic marketing is not just about websites
• Where you can maximize your exposure–for free
• Email marketing
• Social Networking: why, how, and what not to do)

Continental breakfast
Buffet lunch
Pastries, refreshments, etc. during session
Marketing e-book
Other course materials

0.00 per person
Includes GST

Early bird investment if you sign up before August 1: 7.00 per person

How to sign up:
Mail a check or money order to:
Freelance Communications
3220 – 25A Street SW
Calgary, Alberta T3E 1Z9

Send an Interac bank payment using

Pay by credit card via PayPal:
http://www.bookpublishingm​ (Direct link: http://0313f1d.netsolhost.​com/WordPress/?page_id=698)

Presenter Debbie Elicksen is Canada’s Publishing Expert. She has helped guide authors and publishers through hands-on involvement, consulting, talking and training, and step-by-step guides. She has edited, ghosted, and project managed over 100 books, including 10 of her own. Her bestselling Self-Publishing 101 (Self-Counsel Press – still acquirable Self-Counsel and Amazon) and Book Publishing 101 (through have helped make several books come true. Elicksen was a sports writer covering the National Hockey League for over 20 years and currently writes for the Hockey Canada Alumni Association.

at Danish Canadian Club
727 11 Avenue Southwest
Calgary, Canada

Future Publishing – Web Design TV – from the makers of .net magazine

Future Publishing – Web Design television – from the makers of .net magazine
from Web Design television – from the makers of .net magazine
Price: USD 0
View Details about Future Publishing

Hawaii-Based Publishing Company Launches Free Coloring Sheet Program to Help Promote Ocean Conservation Awareness

The Complete Hawaiian Reef Fish Coloring Book

Lihue, HI (PRWEB) September 19, 2010

Lucid Publishing has teamed up with author of the award-winning title, The Complete Hawaiian Reef Fish Coloring Book to offer free coloring sheets to instructors and businesses that are interested in ocean conservation awareness. Current threats to marine environments have included the Gulf oil spill, ocean acidification, marine debris, invasive species, and overfishing. In light of these threats, author Monika Mira has become especially concerned about marine resources and has designed the coloring sheets with conservation in mind. The coloring sheets depict fish and coral reef scenes and include a list of ways that anyone can help protect coral reefs and marine resources. While the coloring sheets can be obtained from their website, Lucid Publishing asks that the users print them out on recycled paper.

The new coloring sheet program is just one way Lucid Publishing is helping the environment. Choosing to produce high calibre books that inspire kids to protect natural resources and using sustainable printing practices are some of the policies that reflect their environmental philosophy. For example, The Complete Hawaiian Reef Fish Coloring Book includes over 200 colorable illustrations that help kids refer over 80 species of Hawaiian reef fish. Not only is this book printed on recycled paper, but it also helps instruct kids about the importance of reef conservation. Additionally, with paper a core part of the publishing business, Lucid Publishing has committed to implementing policies that will support the preservation of endangered forests and advance ideal practices within the book and paper industry.

For more information about the Ocean Conservation Coloring Sheet Program, visit Lucid Publishing at

# # #

Printing and Publishing: How To Pick Your Website Colors

Before you can think about the finer points of your design, you need to make the huge decisions. Few decisions are more important than the color scheme your website is going to use.

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 Pay Attention To Contrast

You need to pick colors that wage enough contrast to make your text stand out in order to promote readability. Stay away from using a light colored font on a light color background as it would be very difficult to read. Remember your emphasis is on getting your message read. An unread message is a useless message.

Not Too Many Colors

You should select 3 or 4 colors for your site, and use only those colors (or shades of those colors). Decide ahead of time which colors you’re going to use, and stick to it.

Complementary Colors

Complementary colors are opposite apiece other on a color wheel. The 3 most common sets are:
* red and green
* blue and orange
* yellow and purple.

These colors work surprisingly well together.

Complementary colors also are a good way to pick colors that will be easily readable against a certain background: look for the exact opposite color to maximise readability.

Analog Colors

Another approach to try is to pick colors that are similar to your main color, meaning that they’re near to it on the color wheel. Red, for example, goes well with its analog colors, orange and yellow. If overdone, this can make your site look too bright, but in moderation the results can look good. It’s no coincidence that these combinations often occur in nature.

Chromatic Colors

A individualized favorite, chromatic colors use different shades and hues of 1 color for your entire design — nothing else except black and white. For example, you might use light blue, bright blue and dark blue together. This creates a sleek and professional look.

Take Colors From Nature

For inspiration for a color scheme, go for a achievement outside. Take a look at plants, landscapes, and animals. Nature knows how to use colors — learn from it.

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Color Blindness

Try to make sure that your design uses color to make itself aesthetically pleasing, but doesn’t rely on the color scheme for anything essential. Statistics show that perhaps 10% of the web users are at least partially color blind, so you need to think about these people when you design your site. Make sure they can at least read your text.

To see things the way a color blind individual would, visit


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